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Roy Roger's

Icons in the (re)makingsee collaboration

Fitting Experience

Schedule a meeting with our makersREGULAR, CUSTOM or BESPOKE?

The Tree Rings

New CollectionSee the collection


The stone is our signatureRead the story


capturing the wildernessour olfactory journey

Our Iconic shapes

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About Us

At SUPERDUPER, we put care and attention at the heart of everything we do, so that our hats, and our business, are made to last.

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72H Service

By guaranteeing shipment within 72 hours of order receipt, handmade in-house by young artisans, we avoid some of the pitfalls of fast fashion, such as unnecessary waste, excess inventory and unsafe working conditions. 

Premium Packaging

We use plastic-free recyclable packaging to get your order to you, and zero chemicals or toxins in our products. And by doing our best to combat overproduction, we are playing our part in reducing carbon emissions worldwide.

Fitting Experience

Schedule a video call with our team for a custom size hat or ask suggestion and tips on the style you like. Every ecommerce purchase is made to order at our internal production facility. Not only does this allow us to ensure the utmost in handmade quality, it is a response to the huge volumes of waste produced by the carelessness of traditional fashion ecommerce.